Point of view

Point of View
Why these neighbourhoods?
Neve Tzedek- Hevrat Shas st
Neve Tzedek

Neve Tzedek is the quintessentially-charming neighborhood of Tel Aviv. A quiet oasis with tree-lined streets and friendly neighborhoods, this is without doubt, one of the happiest, not to mention romantic, places in Tel Aviv to be.

Rothschild Boulevard
Rothschild Blvd. Area

Rothschild Boulevard is considered the main artery of Tel Aviv, and for good reason. This magical tree-lined boulevard is absolutely bursting with life. At all hours of the day, every day of the week, you’ll find locals hanging at the outdoor cafes, picnicing on the patches of grass, or just strolling. Many of Tel Aviv’s best restaurants are located just steps away. It’s here you’ll feel the life-loving, tenacious energy of Tel Aviv.



Rothschild 12

12 Rothschild blvd, Tel Aviv-Yafo

Cafe Europa

9 Rothschild blvd, Tel Aviv-Yafo

Pronto Restaurant

4 Herzl St, Tel Aviv-Yafo

North Jaffa old city
North Jaffa

North Jaffa the hip, recently gentrified area of Tel Aviv. Talented creatives of all kinds flock to this homey neighborhood. Located minutes from the beach, Neve Tzedek, and not far from Rothschild Boulevard or Shuk Hapishpishim, this area offers the best of everything: distance from the hustle of the city, but an air of subtle cool you won’t find anywhere else in Tel Aviv.


Tel Aviv Beach
The Beaches

The Beaches of Tel Aviv are famed for their beauty, so it should come as no surprise they’re filled with locals most of the year. The beach is an essential part of life for Telavivians. If there’s a free moment and even a little bit of sunshine, Telavivians will be out in full force soaking up the rays. Echoes of matkot (the badmitten-like beach game of choice) ring far and wide, but don’t let that stop you from enjoying your dip in the sea, take a seat and marvel.

Arsuf Sea

Arsuf is a small village located along the Mediterranean coast near Herzliya (just outside of Tel Aviv). This secluded community, and its stunning views of nature and the sea, is home to about forty families and is the perfect getaway for that quiet vacation you’re looking for. Properties here are among the most expensive in Israel, so you are guaranteed the most luxurious stay.